Richard,
Who are You???
Want my life story? Ok, if you insist...
- I broke my arm twice when I was 5 (I'm somewhat clumsy)...
- The 'mean boys' in school picked on me because I was smarter than them and had a big mouth (bad combination)...
- It took me until the age of 35 to meet someone I wanted to marry (and the age of 38 to actually do it)...
- l'm way more obsessed with my black cat Gwen than is warranted - she's not exactly the friendliest moggy around (see image of her disgruntled face for evidence).
- I only put this final bullet in because my OCD insisted that the bottom of these bullets had to line up with the photo caption (not even relevant if you're viewing on mobile).
What do you mean ‘I don’t care about these pointless facts, Richard’?
Hey – you’re the one who clicked on the ‘About’ link. But yeah, I get it…
You want to know if I can help you, don’t you? You want to know if I’m credible, yes?
Well, being English, I detest hype.
So in a somewhat lame attempt to wow you, I’ll offer another bulleted list of (hopefully this time more relevant) facts.
- I've sold a vast number of products online including: Herbalife skincare and weight loss powders, sports nutrition gels, backpacks, a guide on how to 'bulk up' for men, domain names, a $47 ebook on how to master online dating, a $5000 program on how to master dating in general and a whole number of other things I've forgotten..
- It took me nearly a decade from when I set up my first website to creating something that actually made money (yep, I catch on slow. Good news for you if you pick up things fast)...
- My attitude to learning something is - 'figure out who is doing it successfully. Convince them to teach you how to do it in exchange for cash/other miscellaneous favours'. This means I've spent a fortune over the years (I estimate over $100k) in my online marketing education. Plus all the money I've spent 'in the field' running my own ads and campaigns. Anything you learn from me is the product of all this money, graft and experience. Of course, if you prefer you can opt for some 18 year old who's just completed a 2 hour digital marketing course and is branding himself a 'business coach'...
- I spent 15 years learning to market effectively online BEFORE I even considered offering my services as a business coach...
- I don't see anyone else teaching this 'big picture' stuff. Everyone else seems to be all about the latest tactics. You'll pay them $5k to learn their 'Instagram secrets' and the secrets will be out of date in 6 months. I teach principles. I teach exactly what makes prospects pay attention and take action. Principles never expire. When a new platform appears that puts Instagram and Facebook out of business, you'll still know exactly what to do. Understanding these principles is an investment which pays you back over and over for the rest of your life.
That’s enough about me.
If you haven’t yet watched my short irreverent vid ‘The 4 Steps to Snagging Your Magic Sauce’, I’ve helpfully put an optin box below so you can do it now.I know – that’s just the kind of guy I am.
Watch 'The 4 Steps to Snagging
Your Magic Sauce'.
It’s not a long vid. I know we’re all short of time, easily distracted and impatient.
So I’ve done my best to make it quick and good.